B2B DEMAND GEN AGENCY Replace your paid-ads agency with a demand gen function Most “demand gen agencies” are ads vendors with a new label. We’re an embedded function (four people, six-client cap) that builds narrative campaigns buyers act on now.
When I was a VP of demand gen, every “agency” I hired turned out to be an ads shop in disguise. New LinkedIn targeting. New keywords. New ads and landing pages. Five agencies in four years. Same results.
Then I joined a demand gen agency and saw the playbook up close: cut what “isn’t working,” pour the “savings” into brand to “buy” 30% growth, then build a dashboard that claims credit for anything website-sourced. It wasn’t growth it was stealing credit.
So I built what I needed in your seat: a four-person demand gen function (six-client cap). We sit in your Slack, work in your CRM, show up to Sales and RevOps, carry the number with you, and do the messy, unscoped work that actually moves pipeline while everyone else is making slides.
If you’re ready to replace your paid ads agency with real talent, we have one spot open in Q4.
Elevate Demand works with only 6 clients at a time offering a full demand gen function for the cost of one senior hire. Typically around $12k – $20k /month.
THE STAKES The pressure on marketing is insane right now
Pipeline isn’t climbing fast enough, and every review feels like a referendum on your role.
You’re asked to do more but leadership doesn’t realize the playbook is broken.
Agencies pitch senior talent but quietly juggle thirty clients and hide behind “strategy decks.”
OUR APPROACH Meet your four-person demand-gen function
Same senior team on Day 1, and every day. Six-client cap.
Jay Baron
Sam Dimitriou
Hillary Walters
Dustin Porreca
We deliver what other agencies only promise
You don’t need more empty promises. You need a partner who feels the urgency, owns your pipeline, and proves marketing’s value so clearly leadership stops questioning it.