B2B PAID ACQUISITION LOOPS Make Paid Ads A Real Competitive Advantage

The symptoms of ineffective paid ads are easy to spot. Low quality leads, high cost per conversion, lack of pipeline and revenue, and so much more.

But with all of this data most companies and agencies assume that ads are the problem. There’s no new ad, new landing page, or new account structure that’s going to magically fix your paid ads strategy.

What has the greatest impact on your ads strategy? The messaging and brand narrative. Without that you’ll never get a chance to turn ads into a real competitive advantage.

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Months for breakeven payback period on ad spend


Average pipeline created for every $1 in ad spend


In total ad spend managed to date

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Over eighteen 5 Star Reviews on G2 and Clutch

Paid Acquisition with Low Friction Loops

Funnels drive mediocre growth. Low Friction Loops create meteoric growth. Each Low Friction paid loop serves different value creation including differentiation, revenue, defensibility, and growth.

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Core Value

Paid ads that create and capture demand by helping buyers experience the value your solution offers. Through a demand loop you’ll increase sign ups and demo requests.
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‘Aha’ Moments

Paid ads that articulate a significant shift in your buyer’s world. Helping buyers better understand why they need to change, creating urgency all while improving differentiation.
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A repeatable and defensible way you get in front of target buyers while developing a habit of consuming your content and ads to fuel long term growth and defensibility.

Dominate Paid Ads with a 4-step Process

Work with a co-marketing leader every step of the way.


Low Friction Formula

We create a formula that represents how marketing will drive growth through paid acquisition. This formula is a data based representation of how we’ll achieve high growth together via paid media.


Winning Messaging

Your entire paid strategy is determined by your messaging and brand narrative. We work tirelessly to identify messaging and a brand narrative(s) that radically outperform the competition and category.


Magnetic Offers

We don’t waste time simply driving leads and spending money—we identify and create offers and build moments that are meaningful to your buyers so they get a real taste of your solutions’ value.


Compounding Effects

Rather than looking for bumps in growth we determine how to build a repeatable and then compounding effect so we can reinvest back into the first step for paid ads that are self funding.


Most Agencies Pass You On to Someone That Can’t Solve Your Problem

Are you really okay being passed off to an account manager or demand generation manager? We didn’t think so. When an agency is trying to sell you services, you’re usually never talking to the person you’ll actually work with. At Elevate Demand you’ll work directly with our founder and another Co-Marketing Leader. These are the benefits of an agency that only takes on 10 clients at a time.
Low Friction Acquisition

with Elevate Demand

Demand Generation

with other B2B agencies

Strategy Growth Loops Funnel Building
Goal Net New Customers Demos and Trials
Focus Compounding Results Brand Awareness
Success Payback Period Cost Per Lead
Team Cross-functional Marketing and Sales
“I get the strategy and messaging I need to grow plus the nuts and bolts of actually running paid”
– Erin, Director of Marketing Element451
“Game-Changing Digital Marketing”
– Heather, SVP Marketing SpyCloud
“More than an agency – a true extension of your team!”
– Dana, VP of Marketing Cleartrace
“An agency that actually delivers”
– Evan, VP of Demand Generation Centerbase
“All action, no fluff”
– Dayna, Director of Demand Generation Magaya
Partner in your success
– Andrea, Director of Demand Generation Narrative Science
No BS marketing consulting for B2B marketers that will take your business to the next level
– Matthew, Director of Product Marketing Neudesic
The only digital agency for B2B marketers
– Abbie, VP of Marketing SmartVault
Elevate Demand and Jay’s team are our “Secret Weapon” for inbound marketing
– Derrick, Director of Growth Marketing ClockShark

Talk to Jay – and then talk to our customers!

Spend an hour with Jay at no cost and see the unique approach Elevate Demand has created to unlock growth for your business. Then have him put you in touch with other customers. Really.